
Texas Tech University, Lubbock, TX
An inspiring home for the business program on a traditional campus
This impressive new home for Texas Tech’s undergraduate, graduate, and executive business programs occupies a prominent site near the historic campus core. The exterior design is an interpretation of the campus’s Spanish Renaissance style, while its generous atrium, classrooms, and interaction areas inspire collaboration among students and faculty.
The Rawls College building is the new home for one of Texas Tech’s largest academic programs, serving undergraduate business majors, MBA students, and the Executive Education and International Business Programs. This imposing new structure occupies a prominent site near the historic campus core
- Interpreting elements of the Spanish Renaissance style, our design creates a distinctive visual identity that is sensitive to its context, while inspiring collaboration among students and faculty.
- The facility embodies the college’s vision for an academic home and social center that expresses the professionalism of its faculty and graduates. This supports a curriculum that emphasizes stimulating teaching and business research complemented by social service.
- Our design fosters interaction at all scales. It centers upon a generous day-lit atrium and landscaped courtyards—places where larger gatherings and events are easily accommodated, while small gatherings occur in more intimate breakout areas, lounges and conference rooms.
- The classrooms are comfortable, flexible and technologically sophisticated, providing a range of learning settings to meet a diversity of instructional and pedagogical approaches.