Bringing real business to business education
Butler models business education on experience. The project provides innovative new spaces for experiential learning: “relaxed classrooms” where local business people teach workplace-style classes; centers staffed by organizations that involve students in research and outreach; and workspaces where students develop their own business in concert with business experts from the region. These spaces and opportunities represent Butler’s competitive distinction from its peer institutions.
The core idea of the design is to convey that distinction by making these activities immediately visible and central to students’ experience.
- Transparency: Visibility comes from creating transparent spaces that invite participation, and locating them around the central, multi-story atrium at the heart of the building.
- Interaction: Central, broad, open stairs and generous balconies encourage “creative collisions” as students, faculty, and visiting business people move through the building.
- Connection: The building’s vertical towers and active silhouette reflect those characteristics of the much-loved historic campus. It will replace a parking lot to define the intersection of the two major green spaces at the center of the campus.